Ecology, environment, pollution, have recently been used quite often in media recently and finally more and more people are becoming concerned about condition of Planet Earth. Nonetheless, United States are still behind some of worldwide averages when it comes to protection of the environment. Why is that happening? Why so many of us have little or no regards towards condition of environment. Obviously, in many European countries highly ecological culture was enforced by governmental institutions. Sweden is number one example of that, when last year they started importing trash to meet demand of recycling factories. However, not only rules and regulations made Sweden nearly trash-free country, but also by action of individuals like you and me.

According to World Economic forum an average person produces 2.64 pounds of plastic waste daily. United States fall behind that worldwide benchmark and statistical American consumer throws away 5.69 used plastic on a daily basis. Let’s look more closely at those numbers. Once again nearly 6 pounds of trash are just plastic waste not including organic and food waste. In theory hundred percent of it could be recycled and used to produce new bottles and other containers. Unfortunately, in 2013 Americans recycled only 34.3 percent of their waste. Plastic bottles have even lower conversion rate and only one every four bottles was trashed in appropriate container and recycled later on. Those statistics do not put U.S. where it should be as one of the most developed countries in the world. Each of us should ask ourselves what am I doing to protect the environment. How many half full open water bottles you have in your car and how many you have already threw away?

If you find those statistics as alarming as we do Dafi has a simple solution for you. New Sport Filtering Bottle is a healthy, handy and ecological alternative solutions to classic water bottles. Firstly, bottle is made in a brand-new European factory operating on strict environmental regulations from European Union. Secondly, with its light weight and ergonomic design helps save up to 58 pounds of plastic waste annually. Talking about small steps Dafi Bottle is a perfect start. Not only you get a lifestyle and handy product, but also and more importantly you’re making a step towards cleaner environment.

Recently, we heard many scientists scaring us that we are on the verge of causing irreversible damages to Planet Earth. In Dafi we believe it is time to take responsibility for your actions and start the change yourself.