Filtration is often understand as removing or stopping unwanted elements in any given substance. Etymology of the world indicates that subtraction aspect, for many years the more particles or elements could be stopped the more effective and efficient filtration process was. However, recently some aspects of filtration started to be consider negative and people started asking themselves if removing everything is ultimately beneficial. A perfect example of such a process is filtration of tap water.

To begin with, twentieth century discovers in medicine and chemistry showed the how many unwanted substances could be found in tap water even in the most developed western countries. Deeper the scientists looked, they discovered more and more effective ways of clearing the water. Even though, water was undeniably closer to its basic chemical formula it did not provide all of the benefits it once did. With removing chemicals and negative substances many minerals were taken away from the water as well. Consequently, filtration of tap water was connected with removing process. Producers of bottled water used that idea very well creating marketing campaigns showing beautiful sceneries and indicating presence of minerals in their water. But, does the filtration process of tap water has to be recognized with just removal process?

Dafi has the new approach to the idea of filtration. Alkaline UP water cartridge is as effective in removing negatives like chlorine and its derivatives from tap water as any other water filter, but thanks to unique and innovative ceramic bed water is enriched in minerals like sodium, potassium and magnesium. Chemical reactions during filtration releases ions, which increases pH level of tap water as well as its negative ORP level. When benefits of alkalization are becoming more well-known ORP abbreviation is not yet understood by many people. Oxidation-reduction potential is a measurement that indicates the degree to which a substance is capable of oxidizing or reducing another substance. In other words, negative reductants (substances with negative ORP potential) neutralizes harmful effects of free radicals what helps bringing proper acidic-alkaline balance of human body and slows aging processes.

To summarize, filtration of tap water is a well-known concept worldwide. Nonetheless, there are many approached to it. Dafi shows that by filtrating tap water people can not only protect themselves from negatives, but what is more important exceed the quality of drunk water in comparison to bottled water.